Attio

AI-native, object-based CRM with a Notion-like interface, custom objects, relationship intelligence, and an "Ask Attio" AI agent.

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AI-native, object-based CRM with a Notion-like interface, custom objects, relationship intelligence, and an "Ask Attio" AI agent. ~4.5-4.7/5 G2.

Reviewers consistently compare the interface to Notion or Apple rather than a typical enterprise CRM — modern, clean, and easy to pick up.
Ask Attio and the AI research agent are called out as genuinely useful day-to-day tools, not a bolted-on chatbot.
The Chrome extension for capturing contacts and context from LinkedIn, Gmail, and video calls is a standout, low-friction feature.
Custom objects and a flexible data model let teams build the CRM around their own process rather than the other way around.

Workflow automations hit hard limits fast — credit consumption is steep and the 'find records' step caps out at 100 records.
Email sequencing caps enrollment at 10 recipients at a time, which reviewers say makes it unworkable as an outbound tool.
Reporting and data-model gaps recur in reviews — missing formula fields and stage-mandatory fields were flagged as of late 2025 (Attio shipped formula attributes in July 2026).
G2 reviewers say Attio isn't built for outbound prospecting and has no native LinkedIn integration.
Customer support is the weakest-rated dimension on Capterra (3.1/5 vs. 3.9 for ease of use), with one reviewer titling their review 'Slow support.'

$35/user/mo (Plus plan, billed annually; $44/user/mo billed monthly)

Per seat

Free tierFree trialEnterprise tier

Last researched August 2026 · compiled from public reviews and vendor pricing pages

Attio acqui-hires the Inconvo team to expand its agent and integration ecosystem ↗
Inconvo co-founders Eoghan and Liam Mulcahy join Attio's engineering team; exact publication day not shown on the blog, only 'Jul '26.'

Jul 1, 2026 ·#acquisition ·via Attio blog
Attio launches Workflows to orchestrate AI agents across accounts ↗
Powered by Universal Context so agents run on the full picture of the business; exact publication day not shown on the blog, only 'Jun '26.'

Jun 1, 2026 ·#product ·via Attio blog
Attio adds direct connections to Claude, ChatGPT, and Notion under a 'Work anywhere' banner ↗
Lets the CRM be worked from outside its own UI via direct integrations with the three assistants.

Apr 9, 2026 ·#product ·via Attio blog

"It is not intended for outbound. And it doesn't have an integration with LinkedIn's inbox."

G2 reviewer ·

"It's the AI Agent and its ability to navigate across different data sources, such as emails... Sometimes Attio even creates the record for you."

G2 reviewer ·

"Attio strikes a great balance between powerful functionality and simplicity, which makes day-to-day CRM work feel seamless."

G2 reviewer ·

5 more comments from the community